Dell, Cisco, Other Large Companies Lengthening Payment Terms to Vendors
Small
businesses that sell to companies like Dell, Cisco, Wal-Mart, and other
behemoths need to know there is a growing trend toward slow paying
vendors, even small business vendors.
In
July 2010 Dell Computer announced that it would start paying nearly all
vendors on 65 day terms rather than its previous benchmark of 50 days.
On March 31, 2010 Cisco announced it was moving to a longer payment
cycle after benchmarking its accounts payable process against other
technology companies of the same size. Cisco was changing its policy on
vendor payments to 60 days.
Supply
chain financing helps these large companies because it can greatly
improve their cash flow. if you want to sell to them, you have to agree
to their terms of payment. Rarely is there negotiating room.
I
can almost guarantee that Dell doesn’t offer 60 day terms to its large
commercial customers. In fact what makes the Dell model so efficient for
its company is if you are a Dell product component supplier, you are
likely to be required to maintain your parts inventory in a warehouse
very close to their factory line. If you are a small supplier you must
pay a logistics company that is certified by Dell to inventory a
required amount of goods so they can be delivered throughout the workday
to the Dell factory. Dell perfected the just in time manufacturing
process for the computer industry.
Vendors
that provide components to Dell are not allowed to invoice for the
goods until Dell has received them and they are installed in a computer,
laptop, server, or other product. Then the accounts receivable cycle
starts. Before you even get to invoice Dell, you have put out your own
cash to build your component, most likely ship it to the U.S. or to a
warehouse near Dell’s factories, then store it there for as long as it
takes for Dell to use it. Your complete cycle from first purchase of
materials to final payment from Dell can be as long as 120 days.
Dell
sells custom built computers to a large number of individuals and small
businesses. For those kind of clients, Dell expects to get you to
provide credit card information at time of order. They may not actually
charge your credit card until your computer ships, but they certainly
put a hold on those funds at the time the take your order. So they get
paid from consumers and small businesses in about 3-4 days after they
ship your system, but don’t pay their vendors for 45 - 60 days. It is
the perfect model of using other people’s money (OPM) to finance their
working capital.
Businesses
that sell to Wal-Mart have long understood this paradigm. I once
financed a company that sold frozen enchiladas that contained beef to
Wal-Mart. My customer was a mid-sized business that manufactured other
frozen foods as well as corn tortilla chips. The manufacturer was based
in Texas which has a quirky law that says suppliers of beef products
must be paid by their customer within 7 days of delivery. Wal-Mart
purchased several truckloads of enchiladas a week from my customer. Each
truckload was valued at $80,000. So each week they accrued $160,000 in
new accounts receivable. Wal-Mart rarely paid them in less than 45 days
so that meant my client carried around $320,000 in Wal-Mart receivables.
Wal-Mart totally disregarded prompt payment law for Texas beef products
for product that was delivered in Texas. The bank I worked for was
sympathetic and we provided an accounts receivable financing line of
credit that met the client’s needs, but it was still always a struggle
for the client because they had to pay for their raw materials and cost
of goods sold promptly while waiting on Wal-Mart to pay.
Small
business owners sometimes think they have hit the holy grail when they
get a product into a big account like Wal-Mart. I can assure you it is
not.
Small business owners need to consider the following before landing the “whale” account:
- Can my company make a reasonable profit on sales to the whale?
- Can I finance my increase in inventory, payroll, and accounts receivable and still make a reasonable profit?
- Will my business suffer significantly if the whale finds a new supplier to take my place?
If
the answers to the first and second questions are yes and the answer to
the last question is no, then you should pursue the business, just make
sure you are being honest with yourself.
Focusing
on profitable growth should be your most important concern. If you
can’t easily see that you can mae a fair profit on an account that may
cause you to add equipment, people, and inventory, you should consider
another customer to sell to.
Sam Thacker is a partner in Austin Texas based Business Finance Solutions.
Direct Email: sam@lesliethacker.com
Twitter: @SMBFinance