Where’s The News Media (On Twitter) When You Need It?

I am a certifiable hard news junkie. I watch news on TV, I still read the daily newspaper wall to wall, I listen to talk radio even though I’m a moderate, and I subscribe to @ cnnbrk, @wsj, @statesman, and @Newsweek.

So guess who informs me about the 5.7 magnitude earthquake in Mexico City?

@mashable.

Watching my local news, it appears that skyscrapers only swayed, they didn’t come crashing down, fortunately. Perhaps this type of breaking news didn’t reach the threshold for a tweet. But evidently @statesman felt it important enough to tweet about the Trail of Lights here in Austin, a Christmas display that may be canceled due to budget cuts.

If you want to improve this customer’s experience, please keep us updated on what is truly breaking news. I must say, @wsj does a very good job of political and financial updates. But then they’re not into soft news.

I suppose I’m most disappointed in @cnnbrk. Loyal viewer that I am, I chose to follow them instead of Ashton in their recent contest.

I’ll bet he’s already tweeted about the earthquake.

Bottom line: I’d appreciate hard news sprinkled in among the soft news. That means for national organizations, when something happens that is truly newsworthy then tweet it. That’s why I follow you.

For local organizations, same thing. It could include a massive wreck closing down I-35 or the next stupid thing our politician’s do that will impact me.

If anyone out there follows a news organization on Twitter that knows how to “break” the news, please tweet me at txglennross.