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Phil Dunn

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Phil Dunn

Biography

Phil Dunn is co-author of "The 7 Essential Steps to Successful eBay Marketing." He's also a marketing writer and strategic consultant for Fortune 500 companies (Microsoft, Hewlett Packard, Pitney Bowes, Toshiba Medical, IKON) and eBay businesses.

ARTICLES BY Phil Dunn

The Obvious "Secret" All World-Class eBay Sellers Obey

Everyone talks about how “ACTION” is so important. But, beneath that little secret is the real one..

Fear, eBay and Jack Canfield

Think of fear as a 2-year-old child who doesn't want to go grocery shopping with you. Because you must buy groceries, you'll just have to take the two year old with you. Fear is no different. In other words, acknowledge that fear exists but don't let it keep you from doing important tasks.

How to Time Your Blog Posts to Drive eBay Sales

After lunch, between 1:00 PM and 3:00 PM (PST – Pacific Standard Time) is the best time to post on any given week day. Between 5:00 PM and 7:00 PM is also good (after work). Thursday is the best day. What’s the worst time to post?...

Use Negative Keywords in Google AdWords to Avoid Costly Mistakes

screen out words that are commonly associated with your keywords but have no relevance

Conversational Writing and eBay Descriptions - Marketing Mojo

Formal speech and formal writing devoid of any emotion whatsoever is extremely difficult to stay with for more than a few minutes.

Downright Fascinating Social Media and Web Commerce Trends

This reminded me of AdWords, of course. AdWords is great for driving business or clicks to your site via general advertising techniques. However, what a lot of people don’t realize is that AdWords is a great tool for testing promos, floating new ideas, and reading the minds of consumers. And it’s cheap!.. given the right niched-out keywords.

Online Advertising Trends Toward Social Media

Are you advertising in social media? Comment to share your experiences.

Product Reviews, Social Media and New Online Buying Trends

Not only are 1 in 4 internet users consulting reviews before purchasing offline, but they are willing to pay more if the service is ranked as excellent.

Target Niche Audiences with Facebook Advertising

If you're selling archery gear on eBay, for example, you can run ads that only display to people who list archery in their profiles.

Good eBay Marketing Starts with One Little Thing - Do It

1) Put down the eBay books and articles.