The Idea Guru: “The Idea Guru”
Idea-generation guru Doug Hall is aiming to build a new venture that will bring the secrets of new-product creation to small companies everywhere.
By: John Grossmann
“Doug Hall has been helping companies like Chrysler and Coca-Cola develop hot new products for years. Now he’s reinventing himself — with a new venture that will bring the secrets of new-product creation to small companies everywhere”
– Although this reads a little like an infomercial there are some nuggets that small business owners can take away. -ed.