Smart Network Marketing and Car Sales

If you have ever been on the receiving side of a network marketing person trying to get you onboard, did he/she remind you of an car salesperson? In old school MLMs, the most successful network marketers were aggressive and treated their prospects a lot like customers coming into a car dealership. Personally I hate car buying. The culture is manipulate, manipulate, and manipulate until the person has signed the next four to six years away. Anyone coming into a car dealership is considered fair game as long as they have some credit.

Unfortunately a lot of network marketers still operate in that mode. Think about how many times you hear from your car salesperson AFTER you drive off the lot. A lot of network marketers do the same thing: get someone to sign up under them and then move on; never checking back with the person again.

Fortunately there is a new wave of network marketers that does not operate this way. To them, a prospect is not shopping for a car. They are looking for a way to make money either on the side or full time. They are looking for a way to solve a problem (needing to earn extra money or move away from a job, etc) and these network marketers are there to help.

Smart network marketers will say no to the prospect if they don't feel they are a good fit. The reason for this is that if the prospect signs on, he or she will be someone who will need guidance and contact well beyond the initial sign up. The prospect needs to be someone the smart network marketer can work with as a business partner, not just a one-time bonus.

If you have a network marketing home business, be a smart network marketer. Don't come off like a used car salesperson!