Should You Select a Regional or a National Internet Service Provider?

Is bigger always better when choosing an Internet service provider? That depends on your priorities, as well as the state of the ISP market in your area.

When making the decision, make sure you have a firm idea of what features your company needs. Read Internet Service Provider Features for Your Company for advice.

Here are a few of the advantages and disadvantages of choosing national vs. regional ISPs.

• National ISPs are usually established businesses with years of experience.
• They have the resources to invest in the latest technology and high-speed connections to the Internet.
• They offer local access numbers all over the country.
• They will often give volume discounts to corporate customers.
• They may offer discounts on Web hosting, design and other related services.

National ISP Cons:

• Some large ISPs don't focus enough on customer service and support.
• They may be less responsive to small business customers.
• They may not provide local access numbers exactly where you need them.

Regional ISP Pros:

• Many regional ISPs are just as established as their national competitors.
• They tend to offer more responsive, personalized service and support.
• You should be able to find one that provides local access numbers where you need them.

Regional ISP Cons:

• Regional ISPs are less likely to invest in new technology or high-speed Internet connections.
• Some regional ISPs may not survive in a competitive market in the long term.
• They may not offer national access numbers or toll-free access.