The commercials and ad campaign may claim “there’s an app for that,” but what about all those apps that didn’t get the official approval. As a member of the aging Generation X, this reminds me of the holiday tradition that was Rudolf the Red Nose Reindeer, and the whole subplot with the island of misfit toys.
Before I get distracted with a rant that it seemed even in the 1960s to be politically incorrect that Rudolf was banned from reindeer games because of the color of his nose, let me get to the point. Where exactly do all those rejected apps go? It seems that the closest analogy to misfit toys would be the AppRejections.com Web site that now catalogs the so-called “unusual” or even “unfair” rejections. And while this may be a time of miracles, the owners of this site should know – like many a child who isn’t a character in a movie – that many times that must-have gift doesn’t appear under the tree, and “fair” isn’t really at issue.
Already Phil Schiller, Apple senior VP, has defended the company’s approval in an article in Business Week. So yes, there are plenty of apps that are rejected, but too often what people fail to see is that this is Apple’s business at stake. It has created a successful marketplace and at the end of the day it is a store. Stores have the right to decide what is in the best interest for its particular business and what makes it on their shelves.
ScanTastic Black Friday
Last week was Black Friday, and it seemed that many users had a “scantastic” time, using developer’s Big in Japan’s barcode-scanning ShopSavvy app for the iPhone and Android handsets. Over the holiday weekend, the company reports that more than a million users scanned at least one product, and that Friday itself counted for 612,488 individual ShopSavvy users. This was a reported sevenfold increase. Consumers can use the ShopSavvy app to comparison shop with more than 20,000 retailers worldwide.
With the barcode information you can search the Web for best prices on products and compare with online retailers, as well as nearly all the major brick and mortar shops. The most popular product scanned was former Vice Presidential hopeful and former Alaska Governor Sarah Palin’s book Going Rogue.
Other top products included:
- Top Toy: Zhu Zhu Pets Hamster Mr. Squiggles
- Top Video Game: Guitar Hero III: Legends of Rock
- Top Camera: Nikon Coolpix
- Top Laptop: Sony 15″ Laptop w/Intel Dual Core Processor
- Top Netbook: Compaq Netbook w/Intel Atom Processor
- Top Desktop: eMachines Desktop w/AMD Athlon Processor
- Top HDTV: Emerson 32″ LCD 720p HDTV
The five most popular retailers for ShopSavvy scanning were:
- Best Buy
The five most popular metropolitan areas for ShopSavvy scanning were:
- New York
- Los Angeles
After Hours Apps of the Week (Quick Run Down Edition):
Who says Apple is just rejecting apps. Here is a run down of some games and other iPhone and iPod Touch after hours apps, just in time for the holiday.
FitnessBuilder Social – This is the world’s first workout sharing iPhone, and it lets users share workouts with family and friends, send “challenge” messages and even rate your workouts. This app is available now for $9.99 for a one-time purchase fee and includes more than 2,000 exercise images and videos plus 200 workouts. It is also available with a $4.99 month subscription ($19.99 for six months, and $34.99 for a year), which offers 500 works and continuously updated content.