Are you alienating your target market when you first "meet" them? You must ensure that your marketing materials include information that will specifically appeal to this key group. You might be making serious marketing mistakes without realizing it -- sending potential customers in the other direction!
You May Not Even Realize You're Making Marketing Mistakes
In this episode of “The Little Big Show,” small business expert Denise O’Berry tells the story of one small business owner who was actually driving his target market away with his marketing.
Marketing to Women Is Big Business -- Do It Right
AllBusiness.com presents The Little Big Show, a video series from small business expert Denise O’Berry. Watch Denise’s show each week to learn bite-sized tips that can make a big difference in your business bottom line.
Watch the previous episode: How to Use Free Publicity to Get the Word Out
