Internet Marketing. You’ve heard the term and maybe thought about it in terms of a home based business. It may even be intimidating to you as it might conjure up such techie things as RSS Feeds, Search Engine Optimization, and Page Rank.
Well relax if internet marketing seems formidable to you. Internet marketing is really based on old school marketing concepts. If you want to learn about marketing, start with just learning about marketing concepts. You can go back 100 years and get wonderful marketing information from books.
Internet marketing generally is just marketing with some online tools added in. If you want to leverage the internet for your marketing, learn marketing basics first. It is there you will find some real fundamental marketing concepts that can form a basis for your understanding of internet marketing.
When it comes to marketing, the fundamentals will trump all the latest greatest gimmicks.