In a time when we’re hearing so many bad things about business, it’s nice to know there are still plenty of companies doing good. Any entrepreneur has the power to give back to the community, of course—but for a franchise, this ability to help others is magnified by their nationwide reach and the size of their systems.
Consider Dairy Queen, which is celebrating 3.4 million Girl Scouts for their commitment to community service and leadership during July 20 – 26–the Second Annual DQ Girl Scout Appreciation Week.
At participating Dairy Queen and DQ Grill & Chill locations nationwide, Girl Scout groups will be able to develop their business and leadership skills by taking behind-the-scenes tours, getting advice on entrepreneurship tips from Dairy Queen franchisees, and learning how new products are developed. Girl Scout councils will also use the week to encourage both girls and adults to become Girl Scouts or volunteers.
Teaching entrepreneurial skills to young people is a cause that’s very close to my heart. That’s why I’m excited to see two American institutions—franchising and Girl Scouts—unite their strengths to help empower young girls by spreading the message of entrepreneurship.
Our country needs the energy, enthusiasm and ideas of young entrepreneurs to help us grow and thrive. That’s why it’s so essential that we as entrepreneurs encourage the next generation to learn from us.
And as an ice cream lover, I have to mention that Girl Scouts aren’t the only ones benefiting from DQ Girl Scout Appreciation week. Dairy Queen will launch its Girl Scouts Tagalongs Peanut Butter Patties Blizzard Flavor Treat that week, and in August, the Girl Scouts Thin Mint Cookie Blizzard (introduced last summer and the most popular limited time Blizzard DQ ever offered) will be back as Blizzard of the Month for August