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    How to Set Up a Business Website, the Easy Way

    How to Set Up a Business Website, the Easy Way

    Tom Drake
    Advertising, Marketing & PRLegacyOnline Business

    If you have a business, you need to be online. Your website can provide a way for you to geographically expand your business to customers all over the world.

    And even if you want to remain mostly local, it still helps to have a business website because even local customers use the Internet to search for goods and services. If you want your business to show up in searches, you need a website.

    The good news is that technology has advanced to a point where you don’t need to have a lot of technical knowledge to build a business website (or any kind of website). There are tools that can help you quickly put together a professional-looking website, even if you don’t have experience with coding or using various online programming languages.

    Choosing a Platform

    When choosing a platform for your business website, it’s important to consider ease of use and flexibility. There are plenty of businesses out there willing to help you set up your site. You can go to Wix, Weebly, or Squarespace to get help; however, it’s important to note that these sites can be limiting. They may not have as many options as a service like WordPress, which is known as one of the most versatile platforms out there. You have the option to buy different themes, and the flexibility is almost endless with a WordPress site.

    Hosting Your Business Website or Blog

    Managing a WordPress site isn’t always that easy, though. You need to pay for hosting, and you also need to have a few skills to get things arranged the way you want them. WordPress.com also isn’t as easy as it’s made out to be; it has a lot of restrictions compared to when you have separate hosting.

    You can host your WordPress site for a few dollars per month on Siteground, allowing you access to a versatile platform at a reasonable price. Your business website can be ready to go, whether you want a simple site or whether you want to add a blog.

    Using these tools can allow you to get access to customer service that can help you if things go wrong, as well as the ability to customize your business website so that it fits your needs. Additionally, the cost of hosting your business website can be considered a tax break, so you also can offset some of the costs.

    Hiring Someone Else

    It is possible to simplify the process even further by hiring someone else to develop your website and host it. This path, however, requires back and forth as you work on your vision for the site. With a template service, you can manage things yourself, and get it pretty close.

    Another issue is that you might not know what is happening with your site. If someone else takes care of everything for you, it could be problematic if you decide not to work with that person anymore, or if he or she leaves. Plus, hiring someone else to manage everything can be very expensive. It’s often a better idea to at least do some of the work yourself, and to be in control of where you do your hosting and what the site process looks like.

    Your Business Needs to Get Online Now

    It doesn’t have to be difficult or expensive to manage your own business website and blog. It’s possible to build a professional and attractive site without resorting to hiring an expensive developer. You can also get access to low-cost hosting options that allow you to stay on top of the situation so that your site is available to potential customers.

    Today, you need a site that customers can search for and access online, no matter where you are located. Use the tools available to you in order to quickly and easily establish your online presence.

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    Profile: Tom Drake

    Tom is a financial analyst and personal finance expert. He's been featured on Forbes, Globe and Mail, Mint, Entrepreneur, and Inc. He can also be found on his own sites, including MapleMoney and Financial Highway.

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