distribution of products only to those wholesalers or retailers who: (1) agree to sell the product for no less than a certain price; (2) patronize the distributor on a regular basis or for at least a certain dollar amount annually; or (3) meet specific requirements established by the distributor as outlined by the manufacturer.
distribution of products only to those wholesalers or retailers who (a) agree to sell the product for no less than a certain price, (b) patronize the distributor on a regular basis or for at least a certain dollar amount annually, or (c) meet specific requirements established by the distributor as outlined by the manufacturer. Selective distribution is used primarily for hard goods, such as appliances, stereo equipment, or furniture. It allows manufacturers to maintain more control over the way their products are sold and minimizes price competition among sellers of the products.
