Dictionary of Business Terms: masthead
masthead
- name of a newspaper displayed at the top of the first page.
- in a newspaper or magazine, printed section, usually located on the editorial page, that details the title and address of the publication, the owner and/or publisher, the staff, and the advertising and subscription rates.
Dictionary of Marketing Terms: masthead
masthead
- name of a newspaper displayed at the top of the first page.
- in a newspaper or magazine, printed section, usually located on the editorial page, that details the title and address of the publication, the owner and/or publisher, the staff, and the advertising and subscription rates.
