Dictionary of Business Terms: maslow's hierarchy of needs
maslow's hierarchy of needs
hierarchy of five human motivational needs arranged by ascending order of importance, developed by Abraham Maslow. The five ascending needs are (1) physiological, (2) safety, (3) social, (4) esteem, and (5) self-actualization. Only unsatisfied needs are motivators. Once a need is satisfied, the next level emerges as a motivator.

