Dictionary of Business Terms: interview
interview
conversation between two or more people for the purpose of yielding information for guidance, counseling, treatment, or employment.
Dictionary of Marketing Terms: interview
interview
- formal consultation or meeting for the purpose of ascertaining and evaluating the qualifications of a person, group of people, or company to fill a particular job situation.
- formal or informal meeting between two people or among a group of people for the purpose of obtaining information about something in particular. The interview is a successful tool in advertising research and may be conducted in any number of ways, including the depth interview and the focus group interview.
