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    Definition of gross sales

    Dictionary of Accounting Terms: gross sales
    gross sales

    total sales before sales discounts and sales returns and allowances. It equals total unit sales times the selling price per unit. For example, if total units sold are 20,000 and the selling price is $5, gross sales are $100,000.

    Dictionary of Finance and Investment Terms: gross sales
    gross sales

    total sales at invoice values, not reduced by customer discounts, returns or allowances, or other adjustments.

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