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    Definition of crown jewels

    Dictionary of Business Terms: crown jewels
    crown jewels

    in corporate mergers and acquisitions, target company's most desirable properties, the disposal of which reduces its value and attractiveness as a takeover candidate.

    Dictionary of Finance and Investment Terms: crown jewels
    crown jewels

    the most desirable entities within a diversified corporation as measured by asset value, earning power and business prospects. The crown jewels usually figure prominently in takeover attempts; they typically are the main objective of the acquirer and may be sold by a takeover target to make the rest of the company less attractive.

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