Dictionary of Business Terms: bullet
bullet
a small graphical element used to set off items in an unnumbered list. Although the name derives from the · character, many other shapes may be used as bullets.
Dictionary of Computer and Internet Terms: bullet
bullet
a character such as • used to mark items in a list.
Dictionary of Marketing Terms: bullet
bullet
in print production, a heavy mark, sometimes in the shape of a bullet (but more often a boldface dot), that is used to indicate an item of special interest or some special features on a page of copy.

