national professional society of marketing and marketing research executives, sales and promotion managers, advertising specialists, and marketing teachers, headquartered in Chicago. The association publishes Marketing News, theJournal of Marketing, and the Journal of Marketing Researchfor the benefit of the public. It also offers marketing bibliographies and various books and pamphlets on marketing.
countries, headquartered in Chicago, Illinois, with 500 chapters throughout North America. Established in 1915 as the result of a merger between the American Marketing Society and the National Association of Marketing Teachers, the AMA is dedicated to the promotion of education and assistance in personal and professional career development of marketing professionals and to the advancement of the science and ethical practice of marketing disciplines. The association publishes several magazines and journals for the benefit of the public including Marketing News, the Journal of Marketing, and the Journal of Marketing Research. It also publishes books that address topics in the practical and theoretical areas of marketing; sponsors a variety of special-interest groups that address career development needs in specialized areas for marketing management, research, and educators; and provides a reference center on marketing issues.
