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    1. Home»
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    3. Common Upfront Fee Arrangements For Business Brokers and M&A Advisors»

    Common Upfront Fee Arrangements For Business Brokers and M&A Advisors

    Ney Grant
    Getting Started

    Many business brokers (focused on selling smaller companies) do not charge up front fees, and instead base their compensation completely on a success fee.  Many M&A Advisors (selling larger companies) do charge an upfront fee.  A survey was done by the Business Brokerage Press, and this is what they found.  (By the way, we at Compass Point do not typically charge a fee and when we do, because of intensive packaging or marketing costs, we give the client a choice of an upfront fee combined with a lower success fee, or no upfront fee).

    The following are responses to the survey by those that charge an upfront fee.

    “Time based at $125 to $200 per hour.”

    “One percent of the value of the business.”  “Administrative monthly fee for the first 12 months of the listing.”

    “Minimum charge $2,000 to $5,000, depends on the seller’s need and desirability of the listing.”

    “It is normally taken off the total commission at point of sale.”

    “$750 to $5000 per valuation. Depends on the sales of the business we are engaged with.”

    “We estimated time to value and package the business for sale. We use $175/hour, usually 40–60 hours = $7K–10K. If, for example, it's $10K, we ask for $5K upon agreement and the balance due with the deliverables. The up-front fee is usually credited toward the retainer at closing.”

    “Our fee varies depending upon deal size but is always credited against the success fee at settlement.”

    “$1000 retainer not applied to 10% success fee OR $2500 retainer that is applied toward 10% success fee.”

    “If a custom marketing plan is needed, then an estimate of the costs is computed. The client will pay 75% or more of the costs, which are then available as a credit to the otherwise due brokerage commission.”

    “If the seller demands us to sell it and we do not want the assignment, we may charge an up-front fee to cover the ads, etc. Minimum of $10,000.”

    “Commitment fee upon signing of listing agreement, plus a monthly marketing fee.”

    “Retainer Fee, usually $5,000 per month. Credited against success fee at closing.”

    “Varies on size of company and whether statements are audited or reviewed by outside CPA firm. Ranges from $3,900 to $9,900.”

    “$4500 non refundable retainer, credited against commission at closing.”

    “Approximately 1.0% of anticipated value determined before the valuation is complete.”

    “$5,000 commitment fee regardless of size. Occasionally, for a very small business, I will charge $1,500.”

    “Approximately 1% of expected or estimated asking pricing.”

    “Based on size of business: for main street—$500; for $1M to $5M—$5,000; over $5M—$9500.”

    “It is normally based on a one-time unusual cost, such as listing a business in a specific multi-list site that I do not normally participate in on a regular basis.”

    “Approx. 10 to 12% of the estimated success fee.”

    “Only when listing cannot be obtained on reasonable terms. Then, maybe a marketing fee to cover initial expenses, plus a standard commission upon closing.”

    “A small amount, e.g., $1000, to be applied against the success fee.”

    “One half of one percent of last year’s sales. Example: sales of $5,000,000 would be a fee of $25,000.

    “$500.00 to $1,000.00 for package prep fee.”

    “1% of listed price paid at listing reduces commission from 12% to 8%.”

    “50% upfront, then 50% upon delivery of the valuation report.”

    “5% of the expected fee to be applied against commission, due upon closing.”

    “Time and materials @ $100 per hour where the potential listing is such that it requires a ‘book’ type information package." Fee is deemed fully earned upon completion of first copy.”

    “$250 administrative fee; if business sells, is refunded.”

    “$795.00 fee deducted from commission when business sells.”

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    Profile: Ney Grant

    Ney is a merger and acquisition advisor, entrepreneur, and executive who has been involved with buying and selling companies for almost 20 years offers advice to help you plan for the sale or purchase of your business. He writes the Buying and Selling a Business blog.

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