Author Profile
Ken Lyons
Biography
Ken Lyons is an online marketer with a nine-year track record of driving qualified traffic and leads to websites. He specializes in SEO and strategic content marketing initiatives. He also co-founded Cornerstone Content, a free digital resource for content marketing education.
ARTICLES BY Ken Lyons
10 of the Most Innovative Uses of Interactive Media
Check out these 10 brands that are finding creative, innovative ways to use interactive media to engage their customers.
How to Measure Your Content Marketing Success
Is your content marketing strategy working? Learn how to effectively and accurately measure the success of your content marketing campaigns.
8 Ways to Discover Hot-Button Content Topics
Learn how to find hot button topics for your content that will capture the attention of your audience and keep them engaged.
11 Tips for Creating Share-Worthy Content
Share-worthy content is more than just a standard blog post or a well-written web page. It's content that engages, entertains or informs your readers.
9 Ways to Distribute Your Content and Reach Your Target Audience
Getting your content in front of your audience is one of the most challenging aspects of content marketing. You’ve got to know who your audience is, where they’re hanging out, and how to intrigue them — not to mention, how they prefer to consume content. How do you do all that?
