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    3. AT&T's Earnings Report: What, Us Worry?»

    AT&T's Earnings Report: What, Us Worry?

    Matthew McKenzie
    Technology & TelecommunicationsLegacy

    When life gives you lemons, make lemonade. And what if those lemons turn out to be rotten? Smile, keep pouring, and hope nobody notices.

    That's what AT&T tried to do when its Q1 earnings report came out today. Predictably, it didn't work. Journalists immediately noticed that the company's net wireless subscriber growth during the quarter took a nose dive -- and it wasn't hard to figure out why.

    A year ago, AT&T had a net gain of 512,000 wireless subscribers. Last quarter, that number dropped to just 62,000. Take away subscribers using non-phone wireless devices, and you end up with a net gain of around 4,000 users.

    Is it a coincidence that Verizon started selling the iPhone at the beginning of the year? Of course not.

    An AT&T spokesperson had the unenviable task of putting the best possible spin on this disaster. Unfortunately, the best they could come up with was a bizarre claim that the results proved the competitive threat from Verizon to be "way overblown."

    That's a hoot. Verizon descends like a locust swarm on one of AT&T's iPhone business, and everything is just dandy, thanks.

    But the real fun may just be starting for AT&T. As its customers' contracts expire, the company will have to sell them on staying put rather than jumping ship to Verizon. I think that's going to be an uphill battle, although we'll find out for sure soon enough.

    In the meantime, you don't have to wonder why AT&T is so eager to close its deal to acquire T-Mobile. If this is a hint of things to come, the company will probably agree to all sorts of compromises to get the deal past anti-trust regulators.

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    Profile: Matthew McKenzie

    Matthew McKenzie has nearly 15 years of experience as a writer, editor, and analyst covering virtually every aspect of the business technology market. His work has appeared in a number of major print and online publications, and he has also worked with business clients to create effective Web content and marketing strategies for their companies.

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