3 Foot Rule - Does it Work?

There is this piece of advice you may get in Network Marketing circles. It's called the "3 Foot Rule". Basically it implies that everyone close to you (within 3 feet if taken literally) is a prospect and you should attempt to market the Network Marketing opportunity to them.

Does it work? Well it might in some instances. It works for the same reason that spam works. The more people you can expose the idea to, the more new people you can bring into the business. Unfortunately, like spam, it's likely to annoy far more people than it's apt to generate interest for. It's like cold calling only it's 'cold live conversations'.

Aside from that fact you will likely annoy more people than you will generate interest, is the 3 Foot Rule the best use of your time? It may be best used when used wisely - with people who might already be interested in the Network Marketing opportunity. For example, if you are attending a home-based business trade show, the 3 Foot Rule may be more productive.

But you'll waste a lot of time by just using the 3 Foot Rule with each and everyone you come in contact with, everywhere. Most of the time, you'll just end up being the '3 Foot Fool'.