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    3. 8 Great Small Business Marketing Tools You're Not Using»
    8 Great Small Business Marketing Tools You're Not Using
    PEOPLE: surprised young businessman

    8 Great Small Business Marketing Tools You're Not Using

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    SlideshowAdvertising, Marketing & PR

    5. WordPress

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    If you are a small business owner, your specialty may not be Web development. Virtually every business needs a Web presence to stay competitive in their vertical, but for those who don't know much about Web development or design, options may be limited. Or are they? Wordpress is likely your best bet. This time-tested content management system offers a great solution for small websites and blogging platforms. Two versions are available: the free WordPress.com and the self-hosted WordPress.org. "For businesses who plan to aggressively utilize their blog as their primary website, or as an important marketing tool, it may be worth putting a bit of time and money into the self-hosting version," advises Forbes reporter Tanya Prive. Users can choose between free or premium design templates and use a variety of plugins.

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