Dictionary of Business Terms: competitor
competitor
- manufacturer or seller of a product or service that is sold in the same market as that of another manufacturer.
- seller of a product or service whose product or service can be used to fill or satisfy a consumer need (real or imagined) in a market where other sellers offer products that will also fill or satisfy the same need.
Dictionary of Marketing Terms: competitor
competitor
- manufacturer or seller of a product or service that is sold in the same market as that of another manufacturer.
- seller of a product or service whose product or service can be used to fill or satisfy a consumer need (real or imagined) in a market where other sellers offer products that will also fill or satisfy the same need.
