Dictionary of Business Terms: audience
audience
In general:
- group of people assembled in a studio, theater, or auditorium to witness a presentation or performance.
- personal meeting of a formal nature, as an audiencewith the Pope.
Dictionary of Marketing Terms: audience
audience
In general:
- group of people assembled in a studio, theater, or auditorium to witness a presentation or performance.
- personal meeting of a formal nature, as an audience with the Pope.
Advertising: total number of people who may receive an advertising message delivered by a medium or a combination of media.
Communications: total number of readers, viewers, or listeners reached by the appropriate medium.
