Author Profile

Sarah Collins

Biography

ARTICLES BY Sarah Collins

AllBusiness.com is a premier business website dedicated to providing entrepreneurs, business owners, and business professionals with articles, insights, actionable advice,
and cutting-edge guides and resources. Covering a wide range of topics, from starting a business, fundraising, sales and marketing, and leadership, to emerging AI
technologies and industry trends, AllBusiness.com empowers professionals with the knowledge they need to succeed.

Author Profile

Sarah Collins

Biography

ARTICLES BY Sarah Collins

How Psychological Distractions Sabotage Sales

Unless you conquer the root causes of psychological distractions, they will hold you back professionally and personally.

How to Sell Authentically

If you work hard to develop your own authentic selling style, your efforts will be handsomely rewarded with increased trust, greater customer loyalty, and more sales.

How Meaning Can Make a Sale

If you want to make the sale, you need to find the clues that unearth the values that provide meaning and structure to your prospects’ lives, not yours.

Using Pain and Pleasure to Win the Sale

Everyone has hidden motivations that will help you make the sale. You just have to find them.