Brian Horn, Author at AllBusiness.com.

Biography

Best-selling author and entrepreneur Brian Horn helps professionals leverage their knowledge to gain authority status in their industry, then uses authority marketing to get them national media exposure. His unique method has been talked about and covered on The Howard Stern Show, Wall Street Journal, Huffington Post, Perez Hilton, CBS, Forbes, Advertising Age, and dozens of other media outlets. Inc. Magazine even named Brian an "emerging business leader to watch." You can learn more about Brian at Digital Attention Span.

Author Profile

Brian Horn

Biography

ARTICLES BY Brian Horn

5 Online Marketing Funnels You Probably Aren't Using (But Should)

There are several types of sales funnels that many entrepreneurs are not utilizing in their businesses. Find out how to implement these marketing funnels and increase sales.

How Young Entrepreneurs Are Using Personal Branding Coaches

To be successful online and in networking, you must take control of your personal brand, directing it to convey the messaging you desire. That's where a personal branding coach comes in, and young trendsetting entrepreneurs are using them more and more.

Authority Marketing: Smart Tactic or Unfair Advantage?

Authority marketing means using your expertise to build a reputation for yourself as an authority in your industry. Brian Horn explains how to apply the principles of authority marketing to any business, no matter how large or small.

Personal Branding Tips for the New Entrepreneur

Personal branding has many of the same goals as business branding, but, as an individual, you will use different tactics. Here are five personal branding tips for new entrepreneurs.

How to Rebuild Your Brand After a PR Nightmare

When it comes to brand building, bad PR is your worst enemy. But even if you receive some negative press, your business is not necessarily doomed to fail if you follow these seven important steps.