The more you know about your market, the better you can target your marketing efforts. Now there’s an online tool (free!) that can help you focus in on the zip code where your market lives so you can find out the most about them. Hop on over and take a look at ZipSkinny. Let me know what you think by leaving a comment.
Areas of Expertise: Entrepreneurship, Small Business
Denise O’Berry is a small business expert who’s been helping small business owners take action to build sustainable businesses since 1996. Denise has worked with hundreds of small business owners over the years and continues to be inspired by their enthusiasm and ability to overcome huge obstacles. You can connect with Denise at her website at www.DeniseOBerry.com, follow her on Twitter @deniseoberry, or connect on Facebook.