Would You Take Flight Lessons From An Instructor That Never Piloted A Plane?
That would be silly. But the business corollary is hiring a consultant to grow your business that´s never owned, operated or otherwise been wholly responsible for one. And that hiring takes place every day.
What do you think? Can someone that´s never truly flown solo really understand what it´s like to fly? Can a person that´s never had to manage suppliers, partners, customers, shippers, employees, meet payroll or even the unthinkable"?¦manage debt collectors"?¦truly understand what it takes to grow a business?