I was talking to someone from the UK today. She asked me if love writing and if I always knew I wanted to do that.
YES and YES.
Even so, it took me a long time to start writing and I am hardly done learning. In my case, my natural talents and my calling were not perfectly matched up. Each book, article, post, paragraph, sentence, word, and letter furthers my journey.
And at times I am at a loss for words. This is one of those times. So I am just going to write it like I feel it and risk coming off a bit weird/emotional/salesy/self-absorbed.
In two weeks, my book Focus Like a Laser Beam: 10 Ways to Do What Matters Most comes out. I am achingly in LOVE with this book. It was fun to write and my publisher let me make it mine. It’s the first management book that I know of that includes excerpts of full blogs posts as examples (aside from books about blogs). It’s fun, at times funny, and has lots of examples and information.
Is it perfect – NO, not even close. But the object of our love is rarely perfect, right? In fact, it’s the idiosyncrasies that makes it more charming, I think.
This is going to sound egotistical, but here goes. I think I took a really unique perspective to writing about focus. It’s emotive and highly relational. Extremely relationship focused. I believe that what keeps us from being able to focus has more to how we deal with people than how we keep our day planner. Focus comes from energy, excitement, passion, and dialogue.
I love this book and I poured a lot of my soul into it. Here’s a quote from the introduction:
Laser beams are beautiful. Each bit jazzes to the max in harmony. Its
complicated inner soul creates an outer appearance that is elegantly
simple and straightforward: literally straight-forward. Forward an inch
wide and mile long. Strong, intense, and determined to reach the target
with precision. The beam persists of one mind, one purpose, and one
direction. And while the laser is not the brightest light in any one
moment, it goes farther, farther, miles farther and faster on track.
Crazed, long, pure, and smooth. Lasers are one of the best and most
practical applications of quantum mechanics. They are special and their
properties hold secrets for today´s busy leaders.
Yeah, there’s some stuff about laser beams, too. I feel intense and crazed right now. I want to scream at the top of my lungs and share this book with everyone. Will you help me? In the world of business books, I am a relative unknown. Management Craft is popular and I thank you all for reading. Compared to the big names – Peters, Collins, Covey, and Blanchard – I am unknown. This is not about money, really it is not (anyone who has written a book knows this).