As an independent service professional you know there are a lot of tools you need in order to market your business. Aside from a blog, which I won’t address here, another important tool is a website. Plus it’s important to have a product that can create passive revenue for you. Two free teleclasses on August 9 address these strategies:
Learn about the ins and outs of web sites and how a website can help your business. (I recommend a website AND a blog).
Executive Coaching Club: Interview with Marc Beneteau of
Interviewed by Mike Jay, Master Business Coach
Tuesday, August 9, 2005
4:00 p.m. ET, 1 hour
In this interview with Marc, you will learn how and why a website can help your business. You will also learn quick and cost-effective strategies to get your website designed, hosted, and e-commerce enabled at rock-bottom prices without sacrificing quality or usability. We will cover a number of strategies to do this and a quick rundown of the available technologies that support e-commerce. This interview is intended for internet dummies but will also cover some more advanced topics (keyword popularity analysis and search-engine optimization). After attending you will be ready to start the process of optimizing your website. The format of the interview will be conversational, so bring your questions. Please also be in front of the computer and connected to the internet as there will be some opportunities to view direct examples on the Internet.
-Why (almost) every self-employed professional needs a website
-Do your site yourself or hire a designer – the choices
-Web hosting and domain names – everything that you need to know
-What to put on your site – the overall structure and content of a good website
-Newsletters and auto-responders – the choices
-Website audio (talk to your visitors on your site – a powerful marketing tool)
-Digital downloads and ebooks – the ultimate money-maker
-Keyword popularity analysis and Search Engine Optimization (SEO) – the basics
Marc Beneteau runs a company providing deeply discounted website design and ecommerce consulting services to coaches, self-employed professionals and other internet entrepreneurs. See BestCommerceTools.com
Discover the Easy Way to Write, Publish and Market Your Book
Led by Denise Wakeman and Patsi Krakoff, Psy.D.
Tuesday, August 9, 2005, 8:00 p.m. ET – FREE
9 out of 10 professionals and small business owners have at least one book or information product inside their head, but lack the time and organizational skills to get it out into digital or print form. Having a book, whether in digital, soft-cover, or hard-cover establishes you as an expert in your field. What if there was a way to help you get your book down in print and ready for publication in 90 days? You’ll learn about an easy way to write your content, organize it for publication, and build an eager audience for your book. You’ll learn about the system we discovered to create our two successful ebooks, The Secrets of Successful Ezines and Build a Better Blog System, both written and published in about 90 days.