As I noted in my last post on simplicity and emotional intelligence, there is a growing movement toward integrating more principles of simplicity into management. Proponents of this approach say that corporate culture and policies (think paradigms, mission statements, and too many meetings on a small scale and take-overs, globalization, and duplication — or triplication — of processes and reporting on the large) have just gotten way too complicated over the last decade or so, and that it’s time to get back to basics: production, communication, marketing, and growth.
A couple names bubble up to the top of any Google search for simple management proponents — including Jack Trout (who published an oft-cited book, The Power of Simplicity, in 2000) and Ron Ashkenas (Simplicity-Minded Management, 2007). But for a quick taste of what the movement is about, check out this article by Ashkenas in CIO. It covers everything from takeovers to the “reply all” responses to emails.