Hi Lori, I’m up to 3 small deals and 1 large one (my goal was 2 + 2). I have already sent out our gifts and cards for the year – its funny I never considered that a sales action!
Way to go, Sam – I’d like to say two things:
1) I may have sounded a bit sales focused when I talked about how sending cards out is a sales action – it is true, because it is part of relationship building, and earning trust – but sending the card out itself, with gratitude and graciousness (and with no expectations) is the core fundamental when it comes to thanking your clients and customers. That’s great that you’ve also found it to be beneficial.
2) You go on in your comments to say that you were originally thinking these posts would help you focus on taking one sales action per day, and that you really haven’t done that, but here’s the kicker: you say that you are probably doing more than you would have. I believe very strongly in the idea of creating an environment that surrounds you and pulls you forward – I’ve blogged about it before, so, for example – you read sales ideas that sound interesting but you don’t necessarily do them – they do get processed and become part of your subconscious – I won’t go any deeper – but I think you know where I’m going with this. Surround yourself with people and ideas that do push your efforts and challenge you to be your best. That is the best holiday gift one could give themself.
Scott from a great site called Network in Austin (TX) posted:
I think demonstrating consistency does a lot for us as sales people subconsciously in the mind of our clients and prospects. If we consistently do what we say, and even things we don’t say (like send Christmas cards). Most people will also know that they can expect the same consistency from us when they purchase our product or service.
Great point. Before the sale, or after the sale and in-between one sale and a future sale, you get a chance every day to demonstrate your values, such as consistentcy. “He does what he says”, or “He always thinks of us – not just when we are buying something”.
Scott also asked when the last time someone sent me a Thanksgiving card – i’t sprobably been five years or more! That IS a great way here in the U.S. to differentiate yourself.
Good points. Keep the discussion going – and don’t be afraid to post your thoughts – it GREATLY adds to the conversation! I’d love to hear from a few of you who read but don’t comment – what is helping YOU stay focused?