Unfortunately when buying online, you really don’t know if that person
who ordered $200 worth of flowers is really who the say they are.
Maybe all their purchase data check out ok, credit card number,
billing address and etc – but maybe it’s the RIGHT information used by
the wrong person.
Safe ID has a simple and quite
affordable tool, for large businesses or one person eBay sellers, to
verify the identify of your online shoppers.
Safe ID asks a shopper five or six questions, such as in what state
was your social security card issued or what is your former address. By
answering some simple questions, you are more assured that the person
buying from you is really who they say they are. This protects you from
charge backs and you can focus on MAKING money and not losing money.
It’s relatively easy to integrated the service into your web site
and businesses can spend $200 for 50 verifications while individuals
pay $10 for each verification.
If customer identification verification is important to you, Safe ID, might just do the trick.
When purchasing offline, what’s the question you’re often asked when
presenting a credit card? “May I see your ID please”. However, online,
it’s quite easy to purchase something using someone else credit card.
Online merchants try their best to thwart fraud but often times
criminals try even harder. I know that Paypal, Visa, Mastercard,
American Express and others spend a lot of money studying online fraud
and helping their merchants combat it.