By PAULETTE THOMAS
“Question: I would love to start a small business selling the beaded jewelry I make. I’m thinking of calling it ‘Dress Me Up with Beaded Jewelry.’ How does that sound? What would a good business plan look like for someone starting out small?”
– Well I guess The Small Business Blog (TM) is not the fanciest name. Recognizing that people might hate typing in http://www.thesmallbusinessblog.com I shortened it to http://www.sbblog.com and it worked! Almost everyone that links to me links with sbblog.com. In fact thesmallbusinessblog.com has an abysmal Google Pagerank while sbblog.com has a great one. Naming The Small Business Blog (TM) as I did also turned out to be a great idea since the search engines love those keywords and people love typing them in. I guess my point is that, as the article points out, there are specific rules you should follow to create a catchy name, but don’t be afraid to play around with the rules a little bit. -ed.