We have an interesting event here in Seattle on Wednesday night called, Two Degrees of Separation – How Social Network Technology is Connecting Us for Money, Jobs, and Love.
I have been the lead organizer on this event because social networking is the core of sales, and any business, for that matter. When I was asked to lead the planning team for this dinner meeting, I did it because I felt I could learn a lot on the topic. I’m amazed now at how much I have learned, and have been introduced to some very interesting folks, like Liz Lawley, Konstantin Guericke of LinkedIn, and Bill Bryant, of mophone.
When it comes to social capital, do you consider it as strongly as financial capital? Do you get out there (virtually or in person) 50% of the time to meet potential referral partners and potential clients? If not, why? I’d be curious to hear your thoughts.