Sitting at Dreamforce, Day 2 – the big Salesforce event I wrote about yesterday I’m pondering what applications and tools in particular are most helpful for companies denoted as small business. Traditionally the government has a poor definition of what small really is – but I am referring to three groups – micro business (2 or less employees), 20-and under employees, as well as under 100 employees. Most businesses in the U.S.are small business.
Side note: This is the first keynote at a conference I’ve been to in 25+ years where a live band was playing prior to the morning keynote. Nice touch.
Back to business: I’m on the lookout for applications that are easy for small business to implement and use – that give good data and metrics.
Categories that small business need more help with are prospecting, leads management, sales process, tracking sales opportunities, connecting (in many ways), and tools that maximize one’s time.
If you work for a company that does one of these things – please contact me as I will be featuring some of these tools by category in upcoming posts.
Kudos to Salesforce for starting and continuing the conversation,