Entrepreneur’s article, Prepare for Take Off, offers a host of good tips on how to accelerate through the process of introducing a new product. If you’re new to the market where your new product will launch, finding key information can be challenging and time-consuming — not want you want when you have a hot idea!
The article quotes Don Debelak, author of Bringing Your Product to Market… in Less Than a Year: Fast-Track Approaches to Cashing in on Your Great Idea”. Many of Debelak’s tips boil down to asking for the information you need.
Finding the right people to help you is key to a quick launch, says Debelak, because when you’re a startup, you can’t figure out “all the little details–what are the markups for the industry, who are the key contacts? But people in the industry know [these things] like the back of their hand.”