No question – there are more and more technology tools to help sellers and small business owners get ahead – in fact, there are now some very sophisticated web-based programs with proven results. While you don’t need to decide on a strategy yet, you should be doing some research on Sales 2.0 tools to help position your company in the upcoming years.
Sales 2.0 is a way to help continue to level the playing field between a small business and the big guys. Don’t take my word for it, do your own research.
Author and sales researcher, Dave Stein writes about Sales 2.0 here – it is worth reading, and could get you more interested in putting this task on your calendar. It won’t be a single appointment – but rather an ongoing standing meeting you might have each month to see and try out what tools are really working well in the business world.