Barry Lenson of Trump University interviewed me today for the Trump Blog today in a piece called The Plan-As-You-Go Business Plan.
Here’s a highlight:
Planning a business is like planning a trip. You can’t expect all the plans you make ahead of time to be set in stone, because things change. Let’s say that you planned a trip last month, and that next week you are supposed to fly to Miami. Only a hurricane is about to strike Florida. So of course you’d be foolish to fly there, just because you don’t want to change your plans.
But when planning their businesses, people often make plans ahead of time and stick to them, even when it makes no sense any more. Sometimes people don’t stop to realize that the business plan they wrote two months ago is no longer working, no longer showing them where they need to go. When things change, you have to wake up and change too.
So that’s the mindset. You’re excited. You’re planning. You don’t just have a plan and follow it, no matter what changes take place.