Overview: The Marketing Challenge: “Overview: The Marketing Challenge”
“What do we really mean by ‘marketing?’ To many time-starved business owners, marketing means two things: advertising and selling. However, we think that ultimately you’ll be more successful if, every so often, you try to look at the ‘big picture’ by taking the time to thoughtfully analyze your products or services and your business as a whole in relation to your competition, your customers, and to societal and regional trends and conditions.”
– Marketing, what is it and are you doing it right? Start with the basics and find out! -ed.