Have you missed out on “feet-on-the-street” championing your business? Being on the road it is a good time to be thinking about how open we are at new ideas — and it also makes me think about customer service. When you are in a different place, whether traveling for business or otherwise, the smallest act of great customer service can make or break how you feel that day.
On customer service: I set up a meeting with some entrepreneurs in the town I’m visiting (won’t mention the town or the restaurant). I had called ahead and heard they had a happy hour with a fabulous menu — but they would not take any reservations for a group of 9 or 10.
Once we arrived, well, all I can say is that the waiter in the bar area really didn’t seem to want to be too helpful to us. I couldn’t help but thinking that I had brought all new potential customers right to their doorstep. None of my guests had ever been there before — and most found it to be a really neat place, minus the poor service.
What a mistake! Think of the opportunities that were missed, and how they could have used us — new happy guests of a great restaurant as “feet on the street” for them. I am speaking to a group of 50 today and my wonderful experience very likely could have been part of my presentation — but instead, the restaurant goes unmentioned.
What else goes unsaid that could be COSTING you lost opportunities?
On being open: Take an improv class — learn about the contrast betwee the phrase “no, but” and “yes, and….” — and learn something new. Get feedback on how you make a first impression, or how you represent your products and services. That feedback could be the difference in growing revenues today!