This DOES relate to selling… so follow along with me…. It was hard to believe that any vice-presidential nominee
would put a joke about hockey moms into an acceptance speech, but Repubilcan nominee Sarah Palin
did that last night:
What is the difference between a hockey mom and a
pitbull? Lipstick. (buh-du-bum)
Now I write about political speeches in a non-partisan
way, because as a sales effectiveness coach I am focused on results, not
politics. Some people don’t like that about me, but it is just the way it is –
I’m here to help you increase sales – not spout off on my personal political
agenda. [and, many of my clients and blog readers are from outside of the U.S.]
With that said, as a former hockey mom myself (some would
say, once a hockey mom, always a hockey mom) – I must state that the joke Sarah
Palin gave is not a new one – and I recall it from more than 22 years ago – it
is a joke told by hockey dads and other men – and it has a very mean-spirited
connotation to me personally. However – other than coming off as mean (which is
part of the whole political machine) – it seemed to serve Sarah Palin well last
What it reminded me of was two things – the importance of
making people feel a certain way when presenting – which we will be talking
more about in future posts this month, and for me personally, it jogged my mind
back to why I became a sales professional many years ago.
I was a single hockey mom and chose to be an active participant
in my son’s favorite sport (he did every other sport, but hockey was his #1).
Because of the major time commitment in this sport, it is not for every family.
As a matter of fact, I think all I did for a number of years was sell, sell,
sell, and drive, drive, drive. What was so great though was that I intentionally
chose a profession – sales – where I could make as much money or as little
money as I wanted, and do it all on my own schedule. As long as I hit my
targets, my bosses left me alone – so picking my son up from high school an taking
him to the hockey rink 20 miles away was something I was able to always do.
Selling is an admirable profession – and is a great one
for anyone heading up a household. I loved being recognized in the “top
20” or “top 10” of the company I worked for – and often being
the only woman in that list – oh, and the only single parent. It made me work
harder – whether on straight commission or with a small base salary and large commissions
when products and services were sold.
A career in selling IS the great equalizer – the revenue
is most often determined by you (unless you have a really bad product or
service to sell OR a really bad comp plan).
If you are a business owner, you ARE a seller – and since
selling is being a change agent – it is a mighty title to have. Embrace it –
and sell something today.