Several times a week, I appear on a television programs sharing advice and tips to help small businesses start and grow their businesses. One of the most popular topics is social media. Small businesses want to know how to use this new medium to promote their businesses, but they also are searching for ways to manage all the various social media tools. It can be overwhelming for small business owners who already have so much on their plates.
Well, yesterday I received an email from a friend who is the Vice President of Global Business Development for Constant Contact. He shared the news that Constant Contact is moving into the social media management business with a new, free tool called NutShellMail.com. With NutshellMail you can stay connected with everything customers are saying about your business because it brings everything together — Facebook, Twitter, MySpace, LinkedIn and more — all in a convenient email. So in other words you get all the updates, messages, birthday reminders, etc., in the body of an email and you can respond easily from your in-box. It makes it much simpler and less time-consuming to monitor, manage and interact with friends, fans and customers through social media.
I have already signed up and must say, from what I’ve seen so far, I really like this tool. I’ll keep testing it, but I encourage all of you to check it out too. Social media is a powerful tool and finding resources to enhance our productivity is invaluable.