While the housing market hasn’t exactly done a 180, there are still people that are looking to buy a house. After all, they say it is a buyer’s market, and now you can browse listings on your handset rather than in the newspaper or on a PC.
One option is Coldwell Banker Real Estate first-ever international home search app. Available for Android devices, as well as the iPhone, the app lets users search for property listings and recent home sales in 28 countries throughout North America, Europe, Central America and the Caribbean, Australia and South America. Searches can even be saved on a user’s handset.
The app also offers a GPS-based search that is designed to help locate nearby homes for sale, and to track open houses, while also seeing what houses recently sold. Searches can be done by location, as well as price and sale date. The app provides detailed property listings that often include images and a slideshow view, and offers real-time notifications of new properties and open houses based on your saved searches. There are even direct dial and e-mail functions so you can get in touch with a Coldwell listing agent when you find your home.
We’ll certainly be interested to see how this works out, and as someone who spent nearly two years to find the perfect apartment I’m excited by this technology. Now if only the housing market could turn around so I can sell and move south!
Last week I mentioned how Josh Clark had provided a seemingly invaluable – but unfortunately in the end, too dated of a service – new book that compiled the best apps for the iPhone. Now, instead you can seek out those apps by reading this column each week (yes, shameless plug), but you can also head to Appolicious.com, where the site can provide recommendations about apps. The site includes ratings and reviews, and even original articles.
And later this month, Appolicious Inc. is co-producing the “Apps for Brands” Conference in conjunction with Advertising Age magazine. This will be held in New York City on September 23, 2009 to help executives develop and drive value from mobile apps.
Mobile Coupons Have Arrived
Want a discount on a Mexican meal? Next time you’re at Rubio’s Fresh Mexican Grill, pull out that mobile handset when it comes time to settle up. Software maker Yowza is now offering coupons directly to the iPhone and iPod Touch. This is a free software app that can be downloaded directly from the Apple App Store and can be used at a variety of restaurants and other retailers beyond Rubio’s. Instead of traditional paper coupons, this app provides a bar code or other promotion code number, which can be scanned at the time of a purchase.
Yowza makes its money from charging fees to retailers, and so far the company has signed up with more than 100 merchants and in nearly 10,000 locations. The company is working with a range of clients including California Pizza Kitchen and Sears. And retailers see this as a supplement to traditional paper coupons, not a full replacement, and it is meant to reach a different audience. But regardless, next time you want to save a bit, pull out the iPhone and see what Yowza is serving up—or see about getting your coupons on your customers phones.
After Hours App of the Week: