In celebration of Allbusiness.com’s second Special Report on young entrepreneurs, I asked author and business guy extraordinaire John Warrillow if he’d participate in a Q&A. But first some background: John is an entrepreneur, author and speaker. Throughout his career as an entrepreneur, John has started and exited four companies. Most recently he transformed Warrillow & Co. from a boutique consultancy into a recurring revenue model subscription business, which he sold to The Corporate Executive Board in 2008. He is the Author of Drilling for Gold and in 2008 was recognized by B to B Magazine’s “Who’s Who” list as one of America’s most influential business-to-business marketers. John has just released his latest book, Built to Sell: Turn Your Business into One You Can Sell.
Here we go with part two of my interview with John:
Leslie: How do you think this generation is going to do things differently from those that have come before?
John: People will have much smaller businesses. Since most companies are knowledge-based and all you need is a MAC and an iPhone to run a million-dollar enterprise, people will leave their employment and set up competitive shops. I think it is one of the biggest threats facing companies today.
Leslie: Work/life balance has been shoved down our throats for the last, say, ten years. It seems to me that Gen Y sort of looks at this concept and says, “What’s the big deal?” suggesting that work/life balance is not necessarily something to aspire to but rather a current way of life. That is, there’s no question that work and life can be combined in only the best ways. Can you comment on this?
John: Everything changed for me when I had kids. I used to work 16-hour days, travel a ton, and think about business. Having a kid (then a second) was like flipping a switch in my brain. Suddenly sitting on an airplane made me feel like I was missing something.