I was going through some old files and found one with “blog post
ideas” that I never posted. Among them was a link to a good article on Selling With A Blog, on Practical Ecommerce. The article includes 5 tips for successful business blogging,
nothing you haven’t heard before, but if you’re new to business
blogging, make sure to read and memorize and implement! Here’s the
“cliff notes” version:
- Write often
- Write about subjects related to your business
- Watch for typos and poor grammar. Proofread your posts.
- Allow people to comment
- Make sure readers can subscribe for updates
Last year my partner and I presented at BlogHer Business
and hosted a round table discussion about how to make money with your
blog. There are many, many ways and though for a service professional
or small business we advocate showcasing your expertise to attract
business, you can create a revenue stream with ads, affiliate links and
I’m pretty sure we posted the handout from that event last year, but to make it easy on you, here it is again: Download How to Make Money With Your Blog.
We include a chart with various sites you can explore to find the most
appropriate monetization system for you and your business goals.