LinkedIn is a favorite of mine. I have it bookmarked in my Firefox browser right next to Google… That should tell you something.
I’m always on the lookout for how to better serve my network, my trusted connections. So, I have been doing two things recently. One, going profile by profile and trying to understand my connections’ connections and in the process seeing if there are ways I can add value to them. Not an easy or short process, but it isn’t so hard. I scan the names and see if any titles or companies stand out. Then I reach out to my contact with ideas, if I have any.
On an easier front, I will often look at the Network Statistics link which I’ve screen captured here, although it is not that easy to read. Sorry about that.
But there are four things I glance at and all of them change: First, the number of connections. Then I scroll down to Regional Access and see the top locations in my network. I was surprised to see the at New York City was the top location in my network. Could be that I grew up there, but it could be something else, too. I would have expected Seattle, where I live now, to be top. Better get out more locally.
Then the next item in the Regional Access is Fastest Growing Areas – and Seattle does pop up number 1 there, so I guess I can take back that last sentence…
Finally, Industry Access and a look at where I spend my time essentially. I can see which industries are growing and it gives me an idea of not only where my contacts are, but maybe where my prospects are, too.
Take a look at your Network Statistics and see what interesting nuggets you find.