Kiss Theory Good Bye: Five Proven Ways to Get Extraordinary Results in Any Company by Bob Prosen is one of the best management and leadership focused business books out there if you’re looking for being able to boost your company from good to great. I had the opportunity to interview Bob Prosen recently about his book and his mission of helping companies increase both their performance and profits by providing real-world insight into how to boost your company process.
Prosen is the president and CEO of The Prosen Center for Business Advancement. Prosen spent 25 years as an executive with companies inlcuding AT&T, Hitachi, NCR and Sabre.
His center’s work is dedicated to helping CEOs and rising business leaders achieve phenomenal results by simply studying and applying his five principles for profitability and success.
Those key principles are as follows: superior leadership, sales effectiveness, operational excellence, financial management and customer loyalty. One of the most significant insights in the book is for management to focus on and be willing to “hire people smarter than yourself and empower them to do the job.”
While hundreds of books have been written detailing theory, Bob’s book is one of the few I’ve read that actually provides actionable content for mastery of his principles. Bob’s book offers specifics in finite and easily understood detail that companies can apply today to improve their profitability.
Of the five principles Prosen touts, he is most dogged about the principle of superior leadership and its setting the foundation for all the other principles to follow.
The book is applicable to any company who wants to apply a real methodology for improvement and collaboration at the highest levels.
Coupled with the attributes are Prosen’s detailing of five crippling habits that attack a company from within, and two are detailed below.
1. Absence of clear directives – Prosen’s take on this is to make sure everyone in your company can articulate your goals and that the goals are specific and measurable. He noted during our interview that employees must understand and be engaged by the company’s top objectives.
2. Lack of Accountability – In Prosen’s book he cites that all employees need to be able to answer the question, “How well are you performing and how do you know?”
If you’re not certain you need the book, take a moment and ask yourself this question from Prosen’s introduction, “What are your top three objectives and how do you know you’re achieving them?”
If you and your employees cannot succintly answer that one question, then count this book amongst your Must Reads for the year.
To take Prosen’s Free Leadership Effectiveness Assessment go here.